Booty Camp Fitness

For Booty Camp Fitness, Canada’s largest women’s-only boot camp, I was regularly tasked with creating bright, bold & engaging visuals that stayed true to the brand’s pre-established style and ‘Fun, Friendly Fitness’ ethos. In addition to the many marketing and promotional materials, I also lead the design and development of a full satellite site for the launch of their Ultimate Home Edition 2 DVD program, helping to capture worldwide attention and sales.